City University of Hong Kong (CityU)

BBA Global Business Systems Management

About Program

aims to nurture students to be smart business managers.

GBSM IS Smart Global

The best way to learn about the world is to experience it.  Two semester-long exchange to recognised universities in US, Europe and/or Asia encourage our students to develop a global mindsetEnjoy a flexible curriculum and choose courses during your exchange that match your own interests and needs.

GBSM IS Smart Tech

Our students develop a technology mindset as they learn how modern information systems such as AI, big data and cloud services are transforming the business world. You can participate in a week-long Smart Business Study Tour to Stanford University and visit AAAF (Apple, Amazon, Alphabet and Facebook) companies in Silicon Valley or join one-month Smart Business Project Tour for visits and work experience in FinTech and/or BAT (Baidu, Alibaba, and Tencent) companies closer to home.

GBSM IS Smart Business

Our students also develop a business mindset as they learn about new IS business strategies and Internet business models. You will gain the knowledge and skills to analyse high-growth technology companies and make wise investment decisions. You will also develop good communication and project management skills and be ready for management trainee jobs in multinational companies.

GBSM IS a Smart Choice

Hosted by the largest IS department in Hong Kong and one of the best in research productivity in the world [1], our students have opportunities to conduct research with faculty members in the Department. The Department provides Smart Business scholarships to support our undergraduate students in regional and international business competitions. Our students make business smart with information systems.

GBSM IS the Future: Career Prospects

Our graduates start their careers as management trainees and business analysts in global banks, consulting and technology firms such as HSBC, BOC, PWC, Apple, Alibaba, Facebook, Google and IBM.

In 2018, 94% of our graduates found jobs immediately after graduation and 6% of our graduates went overseas for further studies. The highest and average monthly salaries of our graduates from BBA Global Business Systems Management were approximately 38K and 24K, respectively. Their average salary was 36% higher than that of BBA graduates of the Business College.

[1] Research Ranking of the Association for Information Systems (

Jenjang Pendidikan

Bachelor Degree (S1)

Study Area

International Business

Universitas123 - Akademik


Welcome to City University of Hong Kong (CityU). We are a dynamic university established in 1994 and uniquely located in the heart of Hong Kong, Asia's world city. Our goals are to pursue high levels of excellence, promote innovation and nurture creativity with the aim to improve people's lives. In a city where East meets West, our vision is to become globally recognised for professional education, one that emphasises the mutual enrichment of different cultures and intellectual traditions, and for research that makes a real difference.

CityU is growing. It comprises of nine Colleges/Schools in a wide range of disciplines including Business, Engineering, Liberal Arts and Social Sciences, Science, Veterinary Medicine and Life Sciences, Creative Media, Data Science, Energy and Environment, and Law. CityU is also home of Hong Kong's first-ever Bachelor of Veterinary Medicine programme at the Jockey Club College of Veterinary Medicine and Life Sciences commenced in the 2017/18 academic year in partnership with Cornell University, one of the world's top-ranked veterinary schools. Our curricula are designed to promote knowledge creation, original discoveries and innovative thinking by integrating teaching and research at all levels.

As an international university, we emphasise diversity, intercultural learning and a global vision. Our distinguished faculty are recruited from all over the world. We have established an excellent international network of academic collaborations and developed global agreements with over 400 student exchange parties from more than 40 countries/jurisdictions. Our graduates are thoughtful, adaptable and open-minded professionals who make positive contributions to society.

CityU has performed strongly in international rankings. According to Quacquarelli Symonds (QS) World University Rankings 2022, CityU is ranked 53rd in the world. In terms of research quality as measured by citations per faculty member, CityU is ranked among the top 31 globally, reflecting its substantial and rapidly rising research strengths.


CityU offers professional education that prepares its students for the challenges and exciting opportunities opening up in Hong Kong, the Asia-Pacific region and throughout the world. In brief, we are:

A leading global university

We have risen steadily in international rankings. Quacquarelli Symonds ranked us 4th in the world which is under 50 years old in 2020 and 53rd in the world in 2022 In response to the challenges of the world today, we spearhead discovery and innovation at the forefront of our research and education Our strength spins a range of disciplines from Business, Creative Media, Data Science, Energy and Environment, Law, Liberal Arts and Social Sciences, Life Sciences and Veterinary Medicine to Science and Engineering

Global Focus, International Standards

With over 400 exchange partners in 40+ countries/regions, CityU aims to provide over 65% of our students with overseas and internship opportunities Home to pre-eminent scholars, including 9 academics of prestigious national and international academies An international team of faculty with 70% of our professors recruited from overseas countries The medium of instruction is English A culturally rich and harmonious campus with over 20,000 students from Hong Kong, mainland China and more than 80 countries and regions

Discovery-Enriched Curriculum (DEC)

Goal of giving all our students the opportunity to make an original discovery while at City University Broaden intellectual horizons through interdisciplinary Gateway Education (GE) courses Integrate research and discovery into curriculum to support innovation

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City University of Hong Kong (CityU)

City University of Hong Kong (CityU)

83 Tat Chee Avenue, Kowloon Tong Kowloon, Hong Kong

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