Advanced Diploma of Marketing and Communication reflects the role of individuals who provide leadership and strategic direction in the marketing and communications activities of an organisation. They analyse, design and execute judgements using wide-ranging technical, creative, conceptual and managerial competencies. Their knowledge base may be highly specialised or broad within the marketing and communications field. Typically, they are accountable for group outcomes and the overall performance of the marketing and communication, advertising or public relations functions of an organisation.
Graduates of the Advanced Diploma will have broad knowledge and skills for paraprofessional/highly skilled work such as:
- Marketing account director
- Account planning manager
- Client services executive
- Marketing strategist
This course is for you if you want to lead a marketing and communication team to greater success through creative and innovative business practices.
