Prepare to enter the creative, fast-paced business of promotion, development and sales across unique customer markets with a Bachelor of Business Administration (Hons) in Marketing. We believe in entrepreneurship, innovation and sustainability. Our Bachelor of Business Administration (Hons) in Marketing programme prepares you with an in-depth understanding of contemporary marketing techniques on top of fundamental marketing principles.
The programme also focuses on understanding the nature of business and its role in the modern business society. At the end of the programme, students will have acquired an understanding of marketing's business, social and economic roles.
In lieu with our aim to be a global university the business programmes at IUMW are meticulously designed to produce high-performing individuals that can succeed in any context across the world.
CAREER OPPORTUNITIES
Advertising account executive
Advertising account planner
Market researcher
Marketing executive
Media buyer
Media planner
Sales promotion account executive
Social media manager
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Bachelor of Business Administration (Hons) in Marketing
About Program
Syarat Pendaftaran
- English Language Proficiency
- TOEFL : 46
- IELTS : 5.5
- PTE Academic : 51
- Academic Score/Qualifications
- High School (Certified true copies of academic certificates/transcript)
- IB Diploma : 24 (across six subjects)
Jenjang Pendidikan
Bachelor Degree (S1)
Jurusan
Business / Management / International Business / Business Administration
Masa Studi
Full Time (3 years/6 semesters)
Biaya Pendidikan
Dual Awards Fee: MYR18,000/tahun
| Intake | Batas pendaftaran |
|---|---|
| Sep | - |
Profil
Owned by 2 prestigious universities, the International University of Malaya-Wales (IUMW) was established based on a mutual partnership between the University of Malaya (UM) & the University of Wales, UK in 2013. Since then, the University has experienced tremendous growth and remains committed to developing students who are ready to contribute to the next industrial revolution.
IUMW is one of the first universities in Malaysia to offer its programmes as Dual Award. Dual Award programmes are offered in collaboration with our partner university, the University of Wales Trinity Saint David (UWTSD), UK. When students graduate, they will receive certification from both IUMW and UWTSD. This is a valuable opportunity for students to experience global education by spending a semester at the University of Wales Trinity Saint David and obtain dual degrees from the UK and IUMW.
The prominent location of IUMW is in the heart of Kuala Lumpur beside Tunku Hill which is surrounded by breathtaking lush green trees and national landmarks such as Sasana Kijang Central Bank, National Monument Park, ASEAN Sculpture Garden, Tunku Abdul Rahman Putra Memorial and Malaysian Houses of Parliament. Being near Putra KTM Station, PWTC LRT Station and a mall allow students to easily get here with various public transportation selections.
Keunggulan
In our endeavour to realise our vision and mission, these core values guide us:
P . A . S . S . I . O . N
- Professional: To have a positive work ethic, a high level of integrity, accountability, responsibility, and respect for one another.
- Agile: To be resilient, flexible, versatile and quick in adapting to changes
- Sustainable: To have strong business continuity in producing life-long education that works towards sustainable development goals
- Socially Responsible: To have strong business continuity in producing life-long education that works towards sustainable development goals.
- Intellectual Excellence: To have a free pursuit of innovation and knowledge for continuous growth.
- Open-Minded: To embrace inclusivity, acceptance, and being open to new ideas.
- Nurturing: To be caring, protective, empathetic, and patient in educating and encouraging individuals.
MYR 17,700
3,000
Program Terkait
PT. Dunia Pendidikan Indonesia
Ruko Alam Sutera
Jl. Jalur Sutera Timur. Blok 7A No. 6,
Alam Sutera, Kota Tangerang, Banten 15143
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