Swiss German University

Art in Business

  • Kelas Reguler
  • Kelas Karyawan
  • Kelas Online
Deskripsi

The Master of Arts is tailored for fresh graduates to continue a further study (Master’s degree) in Business. It is a double degree program, allowing students to receive two degrees, from SGU and our partner University, Ernst-Abbe-Hoschschule (EAH Jena), upon graduation. The study period is one year that is held on Monday until Thursday, which includes an intensive study term at EAH Jena in Germany. What students learn more through MA Program; strategic decision-making skills, better decision making, and international approach to the curriculum. The class size is between 15 and 25 participants and thus ensuring active class involvement.


Master of Arts in Business: Fast Track to Getting a Business Master’s Degree

The Master of Arts Swiss German University is tailored for fresh graduates to continue a further study (Master’s degree) in Business. It is a double degree program, allowing students to receive two degrees, from SGU and our partner University, Ernst-Abbe-Hochschule (EAH Jena).

The study period is only one year which includes an intensive study term at EAH Jena in Germany. Students will learn strategic decision-making skills, better decision making, and an international approach to the curriculum. The class size is between 15 and 25 participants. This can encourage all participants to be active in the class. Even though they go straight to master program after graduating from bachelor school, participants are prepared to be able to work directly in the industry. This is because many MA program teaching methods are based on case studies.

The Master of Arts in Business program has the appeal of the quality of the teachers who are mostly practitioners. The curriculum is very fast and compact with full-time class hours every day from morning to 4 pm. Thus, the MA program is suitable for full-time students or part-time workers. In addition to making students ready to enter the world of work and business, a case study strategy during lectures will automatically create new entrepreneurs.

They can apply the knowledge they get from the case studies to the business they build. The curriculum at MA SGU is very adaptive to the current situations. Courses discuss the latest development themes such as big data and data science.

This is very helpful for business people in winning the market. Participants are also taught to design marketing strategies with targets that have changed in the digital era. SGU’s MA program also encourages students to write a thesis that doesn’t only consist of theory. Thus, thesis material can be applied to the business world.

Our MA program offers specialization in the areas of Finance & Accounting, Marketing, Strategic Management, and Supply Chain in the context of digitalization and its disruptive environment. To respond to such digitalization and disruptive environment, our MBA Program offer courses to address such disruptive environment in the area of ​​Management Decision Science (Big Data and Data Analysis for Management Decision), Marketing (Digital Marketing Strategy and Communication in Digital Era), Strategic Management (Strategy & Disruptive Innovation and Strategy Implementation), Finance & Accounting (Foundations of FinTech, Financial Risk Management, M & As, and Financial Statement Analysis), and Operations (Designing & Managing Business Process and Supply Chain Management).

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