About Program

The Master of Arts is tailored for fresh graduates to continue a further study (Master’s degree) in Business. It is a double degree program, allowing students to receive two degrees, from SGU and our partner University, Ernst-Abbe-Hoschschule (EAH Jena), upon graduation. The study period is one year that is held on Monday until Thursday, which includes an intensive study term at EAH Jena in Germany. What students learn more through MA Program; strategic decision-making skills, better decision making, and international approach to the curriculum. The class size is between 15 and 25 participants and thus ensuring active class involvement.


Master of Arts in Business: Fast Track to Getting a Business Master’s Degree

The Master of Arts Swiss German University is tailored for fresh graduates to continue a further study (Master’s degree) in Business. It is a double degree program, allowing students to receive two degrees, from SGU and our partner University, Ernst-Abbe-Hochschule (EAH Jena).

The study period is only one year which includes an intensive study term at EAH Jena in Germany. Students will learn strategic decision-making skills, better decision making, and an international approach to the curriculum. The class size is between 15 and 25 participants. This can encourage all participants to be active in the class. Even though they go straight to master program after graduating from bachelor school, participants are prepared to be able to work directly in the industry. This is because many MA program teaching methods are based on case studies.

The Master of Arts in Business program has the appeal of the quality of the teachers who are mostly practitioners. The curriculum is very fast and compact with full-time class hours every day from morning to 4 pm. Thus, the MA program is suitable for full-time students or part-time workers. In addition to making students ready to enter the world of work and business, a case study strategy during lectures will automatically create new entrepreneurs.

They can apply the knowledge they get from the case studies to the business they build. The curriculum at MA SGU is very adaptive to the current situations. Courses discuss the latest development themes such as big data and data science.

This is very helpful for business people in winning the market. Participants are also taught to design marketing strategies with targets that have changed in the digital era. SGU’s MA program also encourages students to write a thesis that doesn’t only consist of theory. Thus, thesis material can be applied to the business world.

Our MA program offers specialization in the areas of Finance & Accounting, Marketing, Strategic Management, and Supply Chain in the context of digitalization and its disruptive environment. To respond to such digitalization and disruptive environment, our MBA Program offer courses to address such disruptive environment in the area of ​​Management Decision Science (Big Data and Data Analysis for Management Decision), Marketing (Digital Marketing Strategy and Communication in Digital Era), Strategic Management (Strategy & Disruptive Innovation and Strategy Implementation), Finance & Accounting (Foundations of FinTech, Financial Risk Management, M & As, and Financial Statement Analysis), and Operations (Designing & Managing Business Process and Supply Chain Management).

Jenjang Pendidikan

Master Degree (S2)

Study Area

Marketing, Sales and Product Development

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Profil

Swiss German University (SGU) was established in 2000 as the first international university with an academic license recognized under Indonesian law. The license was issued by the National Ministry of Education (DIKNAS). SGU was formed through a joint effort between Indonesia, Germany, Switzerland, and Austria with the objective of bringing a strong international focus and promoting knowledge and technology in the higher education system of Indonesia.

In order to achieve its objectives, SGU offers quality-oriented learning through 11 Bachelor’s Degree Programs and 3 Master’s Degree Programs ranging from Engineering, Information Technology, and Business to Life Sciences and Social Sciences that all use English as the medium of instruction.

A pioneer in offering international curricula and international degree programs in Indonesia, SGU has established partnerships with 26 universities and 250 companies spread around Europe that put the institution among the most successful universities with European connections. Ever since its establishment, SGU has been dedicated to delivering quality education in line with international standards and aims to develop skilled professionals that meet the demands of industry. Ninety percent of the SGU’s lecturers earned an academic degree abroad and have had experience in working as professionals in their related field. SGU Bachelor’s Degree Programs offer courses which combine both theoretical and practical training (internship), while Master’s Degree Programs are uniquely designed to produce business leaders who are fit to compete globally. For over a decade, SGU has delivered this nation’s finest graduates, who are equipped with the knowledge, experience, and character which are greatly needed in today’s competitive market, making it the place to pursue your tertiary education and degree with full confidence.

 

Keunggulan

- Swiss German University berlokasi di The Prominence Tower, Alam Sutera, Tangerang

- Bahasa pengantar yang digunakan adalah internaional yaitu bahasa inggris

- Memiliki program SGU Goes To Europe

- International Double Degree

- Dual internship program in Indonesia and abroad

- Industry 4.0 ready

- small classes

Kontak

[email protected]

Kuningan Campus (MBA Program)
Utama

Kuningan Campus (MBA Program)

Jalan Mega Kuningan Blok A9, Kawasan Mega Kuningan, Kuningan Timur, Setiabudi, Jakarta Selatan, Jakarta 12950

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