Learn everything you need for a future in business and focus your career path through your choice of 7 majors. Prepare for a career as a strategic business leader and stay ahead of the game, no matter what the world throws at you. By the time you graduate, you will have the skills to confidently lead people and innovative projects. You'll explore the answers to questions such as: How do group dynamics affect employee behaviour? How do you manage digital marketing and social media content? How can I create a start-up venture? How can businesses make a profit while helping communities? How can I develop my leadership style from an ethical and socially responsible lens? How does growth in digital technology and data science drive people analytics and employee engagement? How can businesses incorporate sustainability into their planning? You'll study topics including entrepreneurship, human resources, marketing, management and business technologies. You'll discover skills that will allow you to rapidly adapt to changing business environments. You'll be taught by staff who are leaders in their fields, and who research and consult with industry at the cutting edge. This program opens up a wide range of career opportunities in the public, private and not-for-profit sectors. Many of our alumni work in leadership positions across a huge range of industries. Business Economics Business Economics is for anyone who wants to work in strategy, economics or business analysis. It also develops useful skills for marketing, purchasing and human resource management. You'll learn about growth strategies, modelling, forecasting, scenario planning, demand analysis, pricing policies, competitive strategies, capital budgeting, investment and cost-benefit analysis. This major will prepare you for a career in banking, financial services, consultancy or public sector organisations. Career possibilities Our programs prepare you for your first job and beyond. Depending on which major you choose, here are some of the careers you could be on your way to: Business development manager Business analyst Advertising specialist Economist Information systems designer Human resources adviser International trade manager Corporate communications officer Workplace innovation consultant Marketing manager