This programme introduces students to the study of business related to travel, tour operations and events for the local as well as the international market. The programme comprises the Meetings, Incentives, Conventions and Exhibitions (MICE) as well as focusing on techniques and skills in building effective communication, interpersonal relationships, negotiation and persuasion.
This two-year programme focuses on the comprehensive spectrum of leisure and resort businesses that will enable students to be on the pulse of the leisure industries. Standing out with its highly practical approach, this is also your solid stepping-stone to a challenging career in other areas such as tourism, marketing as well as fast-expanding fields like sports and club management.
Coursework percentage and written examination percentage. This programme provides students with relevant, interesting, stimulating and practical experience via a variety of teaching and practical techniques. Different dynamic learning processes are employed in the delivery of this programme, such as lectures, tutorials, team-based project, real life system development, presentations and independent projects supervised by supervisors from university lecturers or industry experts. The work-based learning is very much practical oriented. career opportunities :
- Travel Agency Manager
- Tour Operator
- Cruise Manager
- Theme park Manager
- Tourism Project Manager
- Recreation Manager
- Event Manager
- Event Organiser
- Convention Centre Manager
- Entertainment Specialists
- Banquet Manager