Marketing management requires professionals who can combine creative thinking with strategic planning to deliver on the wider business objectives of an organisation. You will need to demonstrate skills in the fields of both management and marketing to succeed as an effective marketing manager.
MSc Management (Marketing) is perfect if you do not have a first degree in business or marketing, or relevant work experience in management.
As one of our Master of Management pathways, you will study a core spine of management and organisational issues in term one. You will then specialise in marketing and marketing management in your second term where you will explore issues like consumer behaviours, digital marketing, strategic brand communication and marketing innovation. Through these optional modules, you can align your course with your career aspirations so that you graduate with a perfectly tailored master’s degree in marketing and management.
MSc Management (Marketing) covers contemporary marketing and management issues, such as:
the impact of social media on consumer behaviour
consumer relationships
brand communication
marketing strategy
We ensure that your education in management is both theoretical and practical, allowing you to develop expertise in a chosen area of marketing management.
Your future
With a degree from Essex Business School, you will be an attractive candidate to high-profile employers and can target roles including global CSR consultant, public administrator, and management accountant. 90% of University of Essex’s postgraduate graduates are in employment or further study (Graduate Outcomes 2021). Our graduates have entered high-profile organisations and exciting SMEs, such as:
Groupon
HP
KPMG
fast-growing digital agency, Footprint Digital
We encourage you to be creative, innovative and consider the ethical implications of business, so you also have an excellent foundation to start your own business, should you wish.
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MSc Management (Marketing)
About Program
Syarat Pendaftaran
- English Language Proficiency
- TOEFL : 88 (with minimum component scores: listening 17, reading 18, writing 17, and speaking 20)
- IELTS : 7 (with a minimum of 6.5 in each component)
- Academic Score/Qualifications
- Bachelor Degree : 2.5 (with 2.50 or above from Bachelor degree)
Documents
Jenjang Pendidikan
Master Degree (S2)
Jurusan
Business / Management / International Business / Business Administration
Masa Studi
Full Time (1 year)
Biaya Pendidikan
GBP 21,350/tahun
| Intake | Batas pendaftaran |
|---|---|
| Oct | - |
Profil
We are Essex: home to the daring and the tenacious, a place for the ambitious and the bold. We’re a close-knit, supportive and welcoming community, with a powerful and pioneering global outlook.
We are top 30 in the UK (The Complete University Guide 2022).
With over 15,500 students from more than 140 different countries, making us one of the most internationally diverse universities on the planet – you’ll find the world in one place here at Essex. We’re proud to have provided excellence in research and excellence in education for over 50 years.
At Essex, you’re taught by world-leading academics in a support and research-intensive environment. Our trailblazing research continues to change the world for the better and we are ranked 25th in the UK for research quality (The Times and Sunday Times Good University Guide 2021).
Whether you study in the beautiful historic parkland of our Colchester Campus, the bustling lively town centre of Southend-on-Sea, or in our stately home at Loughton, this is your chance to become a member of one of the happiest groups of students around. The flexibility of our courses gives you the power to pursue the things that matter to you. Now’s your chance to join Nobel Prize-winners, award-winning directors, presidents, well-loved actors, astronauts and over 100,000 other alumni who have gone on to shape the world and share their Essex spirit.
Impatient for a challenge and want to make an impact on the world around you?
Welcome home.
Keunggulan
- We are Top 30 in the UK (The Complete University Guide 2022)
- Ranked 7th in the UK for Politics and International Studies in the QS World University Rankings by Subject (2021
- 25th for international outlook in the Times Higher Education World University Rankings 2022
- Top 50 for politics and sociology in the QS World University Rankings by Subject 2021
- Number one university in the UK for Knowledge Transfer Partnerships (KTPs), the flagship Innovate UK programme.
GBP 8,280
17,800
459
Program Terkait
PT. Dunia Pendidikan Indonesia
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