What methods are used to discover how people behave, what they believe and what opinions they hold? What sort of sampling techniques are needed to access different types of population? What is the best way to design a questionnaire?
Our MSc Survey Methods for Social Research will provide answers to these questions and more, preparing you for a professional career in social, academic or market research. Central to our course is an emphasis on practical learning and experience, so you undertake a short work placement in one of several professional research organisations.
You explore topics including:
Sampling
Questionnaire design
Analysis of survey data
Management of the survey process
This course has ESRC Doctoral Training Centre accreditation, meaning it can form part of a 1+3 funding opportunity worth up to £18,000 for talented postgraduates. Our university is one of only 21 ESRC-accredited Doctoral Training Centres in the UK.
Your future
This course is invaluable training if you seek future employment in a wide range of social research occupations. You will develop key employability skills including thinking analytically, research design, essay writing, quantitative and qualitative data analysis and interviewing skills.
You are provided with excellent preparation for further academic study, and many of our postgraduates go on to successful academic careers, both in the UK and overseas.
Others have established careers in non-governmental organisations, local authorities, specialist think tanks, government departments, charities, media production, and market intelligence.