This program is specifically tailored to the business of fashion, specializing in marketing, communication and distribution in the designer and luxury market. We have designed this business program to increase the focus on entrepreneurship as Indonesia’s market currently offers a myriad of opportunities for young, eager, creative minds. You will use your ability to discover opportunities and learn how to market your creative business idea.
Over three years’ students will acquire an understanding of the marketing issues of today and be able to envision those of tomorrow and apply the skills they have learned to resolve them. They will understand the reality of the fashion industry terrain and the role of each professional activity in marketing and communication. Internship will reinforce the skills acquired in the classroom by allowing students to experiment in the real world.