The Bachelor of Arts in Communication offer ed by Xiamen University Malaysia is an outstanding pr ogramme that draws upon the rich history and expertise of Xiamen University in China. With a comprehensive curriculum that covers both theoretical knowledge and practical skills, our pr ogramme is designed to pr epare students for success in the rapidly evolving field of communication. The Bachelor of Arts in Communication offer ed by Xiamen University Malaysia aims to equip students with the skills needed to cr eate content that effectively resonates with a diverse audience, utilizing a range of platforms including print, digital, audio and video. Through this pr ogramme, students will learn to develop persuasive messaging that can inspire and encourage action, whether it be br eaking important news, writing a pr ess release, cr eating a national campaign, or or ganizing a high-profile event. With a focus on both theoretical knowledge and practical experience, the Bachelor of Arts in Communication pr epares students for careers in a variety of fields, including media, public relations, adver tising, eventmanagement, and corporate communication. Graduates will be equipped with the skills and knowledge necessary to succeed in a rapidly evolving industry and make a positive impact in their chosen field